Project Details
WILLOW FLORIST
Project Details
WILLOW FLORIST
Outline &
Objectives
I was sub-contracted by this websites developer to create a new design for the website for this beautiful florist shop. I was given an extensive project outline from the Project Manager/Developer on what the company required in a redesign along with likes and dislikes the client shared. This gave me the solid direction I needed to meld my design choices, layout, and their business requirements together.
I then drew inspiration from the companies European-style hand picked floral bouquets and arrangements and gift wares. The textures, colors, and attention to detail in the arrangements are amazing. Once the design was complete the project files in Figma were then handed off to the developer to be developed in WordPress.
- The new design streamlines the content creating a useable flow thus making it easier for users to navigate the site.
- Information that was previously hard to find is now organized and easily accessible.
- Custom icons were designed and implemented on the products pages for the selected sizes of products (as shown, deluxe, and premium offers).
- Marketing templates were also designed for use in newsletters, website pop-ups, and sale offers, keeping the brand consistent throughout the user experience.
- The final website is developed in WordPress with an Ecommerce solution by the development team.
Tools Used
- Figma
- Photoshop
- Illustrator
The end result is a clean, consistent, easily navigated website that makes finding the right bouquet, gift item, class, or subscription service easy while creating a cohesive brand across the board.
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I create unique creative solutions for your business needs.
Studio Location
PO Box 322
Qualicum Beach, BC Canada
V9K 1S8
Hours
Monday – Friday
9:00am – 5:00 pm